A return, by request.
24th Hue was born from a familiar name and a simple truth: some pieces are hard to forget.
As the founder of Zeeelle, I spent over a decade creating wigs for customers who knew exactly what they wanted. When I stepped away to focus on other ventures, I believed that chapter had closed.
Then the messages kept coming. Customers wanted their pieces back: the hair, the colour, the finish and the experience they remembered.
So rather than return to business as usual, I chose to do things differently.
24th Hue is a private wig house. Every piece is a human hair wig, selected, coloured and finished with care, and released in limited numbers. There are no endless collections and no mass production. When you order from 24th Hue, you know exactly who is preparing your wig.
The name carries a date that matters to me. The 24th is the day I married and the day my first child was born. It felt right that this new chapter should carry it too.
For those who remember, and those who have been waiting.

Frey Necole,
Founder
Private enquiries, contact us